Tuesday, October 18, 2011

The Power of Facebook

I've been writing as Mother NatureSweet for only two weeks. Our Facebook page had 103 likes as of yesterday morning. Today we're over 12,000! Our coupon for 0.75 off a package of cherry tomatoes got picked up by a dozen coupon bloggers/websites and WHAMMO! Now all I do is handle questions about coupon printing problems. Luckily the ad agency came to the rescue and started responding to the hundreds of messages. HUNDREDS!

I was painfully amused by some of the comments...some lady posted all in a huff that the email address I provided was invalid. That's because she left out the H in motHer nature sweet. Another lady posted she spent three hours trying to print it and couldn't get it to work. THREE HOURS. For a coupon. Not even for a free package. $0.75 off. One of the sites that picked us up was a lady featured on TLC's Extreme Couponing show. The exciting part about that is that the degrees of separation between me and Clinton Kelly from What Not to Wear are now substantially reduced (pick me, pick me!).

Anyway, the power of Facebook and other forms of social media is clearly evident to me this week. 103 to 12,000 in 48 hours? That's a lot of potential customers.

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